If you look at the general mood in the U.S. right now, it seems like "doom and gloom". Just
look at the headlines: a lousy economy, foreclosures, high gas prices.
Almost 80 percent of Americans in one poll recently said we're worse
off today than we were five years ago, which is simply not true in most
cases, or so says Gregg Easterbrook. In an op-ed on Friday's Wall
Street Journal he argued that life is actually pretty good.
There
are two realities in the U.S., he says. When you ask people about their
own experiences, their jobs, their schools, they say things are good.
Ask about the state of the national economy or schools or health care,
most Americans will say the country is on the wrong track. A recent interview published on the Brookings Institute entitled "Is the Media Making Us Feel Worse?" talks about the powerful influence that media "slants" have on the attitudes of Americans.
Shaping the attitudes of people happens all the time. Management and the marketplace have a significant role in shaping the attitudes and behavior of today's workforce.
Robert Wiseman, in a book review of “Rewarding Excellence” by Edward E. Lawler III notes “For many organizations, talented employees are the cornerstone of a competitive advantage. If the organization competes based on new ideas, outstanding customer service, or quick, accurate decisions, having excellent employees is critical.”
How does one have excellent employees? It involves many things done right, but among them, setting a positive climate for personal growth and recognition.
Unfortunately not everybody gets this critical point. Robert L. Mathis & John H. Jackson, describe in "Human Resource Management” 10th edition
“Of course, not every organization must compete on the basis of having the best employees, but even those that do not, employees are a major source of performance, problems, growth, resistance, and lawsuits.”
Thus we must acknowledge that "we reap what we sow" inasmuch as we set the right climate for our workforce. In this blog, I have discussed the importance of carefully drafting position descriptions, effective screening of new hires, communicating clear expectations of how work should be performed and training and orientation. These are the cornerstones that all organizations must first put in place in order to attract excellent workers.
But beyond this, we are responsible as employers to set the right (eg. positive) tone for our workplace. In 1948, Dr. Robert Merton first formalized “The Self-Fulfilling Prophecy” This principle is based on
research showing that without our conscious knowledge, our expectations for others can actually have a measurable impact on their behavior. Also known as “The Pygmalion Effect” (remember the movie My Fair Lady?),
describes the way that people’s expectations of other people influence the actions and achievements of those other people.
Further research in recent years has also confirmed that leaders “did” specific things to help bring about the prophecies (success). For example - Teachers were better teachers to students they provided: (1) supportive climate, (2) more input, (3) more opportunity for output, and (4) more performance feedback.
The The Pygmalion Effect tells us that
- We cannot behave or act in a manner that is inconsistent with our expectations and beliefs (of others or ourselves).
- Our behaviors and actions toward others influence their expectations, behaviors, and performance either positively or negatively.
- Thus, our expectations will become a self-fulfilling prophecy, partly because we will act in a manner that is consistent with that “prophecy” and cause it to “be fulfilled.”
As an example of how just one element of this process plays out in practice, consider the impact of the climate employers create. By climate, I'm referring to the kind of social and emotional mood we create for others.
We create a negative climate that generate poor workplace behaviors that communicate low expectations in several ways when we:
- Verbally criticize workers competence or potential
- Send negative non-verbal cues through voice, face and body posture or movements
- Appear distracted, in a hurry, or otherwise not giving an employee your full attention
In contrast, we can create a positive climate that encourages good behaviors that communicate high expectations to workers when we
- Are verbally supportive and encouraging
- Provide positive non-verbal cues through tone of voice, eye contact, facial expressions, and body posture or movements
- Help employees set challenging goals
It's up to us. You need to decide whether you follow the pack and join the "sky is falling" crowd or instead taking the "let's make this happen together" road. This in my opinion is the ultimate test of leadership which will determine which organizations are able to recruit and retain the best talent.